Day has achieved a increase in gross sales of 11.1% in the first quarter of the year, until 1,412 million of euros. As explained in a note this Thursday, it has achieved this thanks to a «solid» comparable progress (LfL) and the growth of its expansion plan. «This excellent performance is supported by a comparable sales growth (LfL) of 8.1%in turn driven by a solid 7% increase in sales volume,» highlights the supermarket chain, which states that these data «ratify the success of our value proposition, offering a complete, innovative and attractive assortment, which guarantees the customer’s freedom of choice.» On the other hand, sales growth is also supported by the organic expansionwhich «gains traction and increases its contribution to total growth to 3%«. «The company continues to accelerate the deployment of new supermarkets in selected locations to be closer to its customers every day, both in large urban centers and in smaller municipalities,» he highlights. In this way, he indicates that the opening of 22 supermarkets In the first quarter it «amply compensates» for the closure of 7 establishments and places Dia España «one step closer to its goal of reaching 100 net openings this year.» «Our commitment to savings and the highest quality of Dia brand products at affordable prices has promoted a 14% year-on-year growth in this category», highlights the company, which also states that «the commitment to freshness and local supply continues to boost the traffic of our supermarkets, with sales of fresh products that also grew by 14% in the quarter».
Club Dia customers represented 57% of total saleswhich represents a 13% year-on-year increase in loyal sales, with a greater number of customers and an increase in average spending. That in regards to Dia España, because above all Argentina Day The supermarket chain explains that it «confirms the path of operational stabilization», although there has been a 19.7% drop in income in euroswhich «reflects the adverse effect of the exchange rate.» Specifically, it points out that gross sales expressed in euros «were affected by a interannual depreciation of 49% of the Argentine peso against the euro«, which has resulted in the aforementioned decline to the 352 million of euros. On the other hand, «the 5.9% year-on-year decline in comparable sales volume (LfL) in the first quarter ratifies the trend observed in previous quarters,» explains the firm. In Argentina the company maintains a «strict financial discipline» and a «focus on operational efficiency» to «take advantage of the expected recovery in consumption.» That is why in the first quarter Dia closed a loss-making store.
Martin TolcachirCEO of Grupo Dia, said that «the sales progress of this first quarter reflects the relevance of our winning model and the real impact of our strategic plan ‘Growing every day’.» «Dia España consolidates itself as the engine of growth and profitability of the Groupwith an increase in sales of 11.1%, practically double that of the rest of the market. These results confirm that we have a robust and winning base that allows us to continue accelerating to reinforce our leadership,» added the manager. He also pointed out that «the stabilization of consumption in Argentina reinforces our vision that 2026 will mark a strategic turning point.»
